Relaunch after a first course that sold nothing
A failed first launch is common.
From Kajabi (from the tool's own site) · 2025
Watch the video
The 2 SURPRISING Reasons Your Online Course Isn’t Selling And How To Fix it
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Where & with what
What they did
- 1The moveSpeaker Colin Boyd could not sell his first course to anyone, then rebuilt his…
- 2ToolsKajabi
- 3ResultKajabi says he now has over $7M in revenue and 14,000 students.
- 4TakeawayA failed first launch is common.
Copy the prompt
My first course on [topic] did not sell. Write 5 survey questions to send my audience, and 3 new offer angles based on likely answers.
Quick answers
What did they do?
Speaker Colin Boyd could not sell his first course to anyone, then rebuilt his offer on Kajabi around what his audience asked for.
What were the results?
Kajabi says he now has over $7M in revenue and 14,000 students (claimed, from the tool's own site).
What tools do you need?
Kajabi (courses, memberships and coaching in one place).
How much does it cost?
Kajabi is paid or trial-based. Check each tool's site for current prices.
Is it allowed?
Yes, if it is original. YouTube does not monetize mass-produced or repetitive content. Source.
Full write-up & sources
What they did: Speaker Colin Boyd could not sell his first course to anyone, then rebuilt his offer on Kajabi around what his audience asked for.
Results: Kajabi says he now has over $7M in revenue and 14,000 students (claimed, from the tool's own site).
Worth knowing: A failed first launch is common. Ask buyers what they want before rebuilding.
Source: Kajabi (from the tool's own site) · 2025. Summarised in our own words; figures are as reported and not independently verified. Updated .
